“The uniqueness of our jewelry store is that we have all the craftsmen that work in the jewelry business in our store, such as the goldsmiths, the stone setters, the machine engraver, the watchmaker, the bead stringer, Certified Graduate Gemologists, plus trained or experienced sales staff with gemological training. Some of them have been working together for 20 or 30 years.

“It comes down to we have a lot of fine products that have a lot of intrinsic value, but we’re creating sentiment. And you cannot put a price on that. After someone has had a pleasurable experience in creating something or obtaining something we have created for them, the experience they have from giving that to a loved one is priceless.”

– Chuck Smith, Co-Owner

For inquiries and informations, you can contact Morrison Smith Fine & Custom Jewelers by phone at +1 704-332-1605

Can you create a man’s ring with the family’s coat of arms?

Absolutely. We usually find the ring that fits your style and wants and then our hand engraver can engrave the crest on the ring. We are available Tuesday-Saturday, 10am-6pm to show you styles and give you an estimate.